About Parental
Our Mission
Parental is dedicated to providing expecting parents, grandparents, and new parents with expert-led, comprehensive education, from pregnancy through the "fourth trimester." We believe that access to reliable, professional guidance during pregnancy, childbirth, and early parenthood is essential for the well-being of both parents and their children.
Our platform brings together leading healthcare professionals, certified educators, and experienced caregivers to create a trusted resource for families at every stage of their parenting journey.
What We Offer
Expert-Led Content
All our video content is created by expierenced educators and practitioners, including certified childbirth educators, midwives, RNs, lactation consultants, and doulas.
Comprehensive Topics
From prenatal and childbirth education through newborn care, Parental covers all essential topics for expectant parents and their families.
Flexible Learning
Learn at your own pace with Parental's video-based platform. Track your progress, revisit course content as needed, and access materials from any device, anywhere.
Progress Tracking
Monitor your learning journey with Parental's built-in progress tracking. Pick up where you left off and continue your education seamlessly.
Our Experts
Parental partners with leading healthcare professionals and certified educators who are passionate about supporting families, with new educators joining regularly. Our expert educators include:
- Certified doulas and childbirth educators
- Registered nurses specializing in maternal and infant care
- Certified lactation consultants
- Child development specialists
- Maternal mental health professionals
Jill's Story
Parental was founded in Virginia by Jill Mascelli, a career technologist and mother. Jill's own experience navigating loss, pregnancy, childbirth, and the early months of parenthood revealed a gap in how families access perinatal education and support.
Feeling underprepared after an urgent c-section and a complex postpartum period, Jill searched for educational resources to help her family make sense of their childbirth story, postpartum recovery, and newborn care challenges. She found a flood of unreliable and ad-driven social media content. High-quality, expert-led education existed, but it was fragmented, difficult to access, and often out of reach for families balancing time, cost, and stress. Jill saw significant technical and awareness gaps between expert educators and the families who needed them most.
Parental was created in 2025 and launched in 2026 in response to these gaps. Our platform centralizes and adds transparency to expert-led pregnancy and postpartum education. We support parents and newborn caregivers wherever they are in their educational journey. Parental also provides educators and specialists with a powerful yet admin-light platform to share their expertise.
Get Started
Ready to begin your learning journey or super-charge your educational offerings? Create an account to build your learning library or to host your educational courses with Parental.
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